International E-Commerce SEO Case Study: Ranking an Image Editing Website in 3 Countries

“Anyone who works in this business knows very well how difficult it is for an e-commerce service website to compete in the global market.

Especially if it’s a highly competitive niche like Ghost Mannequin Service or Mannequin Photo Editing Service.

Today we are going to explain how we have taken a client’s site to the pinnacle of success in the worldwide market with the appropriate strategy and technical execution.

1. Challenge: What was the status of the client’s site before?

So when this international client of ours came to us, the key problem was that although there was traffic on the website, it wasn’t from a certain targeted place.

Despite the global search volume, their main commercial keywords like “mannequin for ecommerce” or “ghost mannequin image editing services” were sitting on page 2 or 3 of Google.

Without effective geo targeting and content optimization, they were not attracting clients from high ticket markets like USA, Singapore or Europe.

2. What Have We Done? Our Action Plan

Once the problem was identified, my BDS team and I developed a specific local and global SEO roadmap.

BDS BULBUL AHMED: We have largely worked on 3 primary topics in the direction of:

Multi-Regional URL and Content Mapping

  • We build custom landing pages and content strategies for certain nations and cities like Singapore, Miami Gardens and Italy.

Intent-based internal linking

  • The internal linking structure between commercial and informational keywords is locked in place in a way that helps Google’s crawler recognize the value of regional pages.

Technical/on-page optimisation

  • Re-writing the meta data, adjusting image alt text, optimizing fundamental web vitals for a better user experience.

3. Show Results (The Victory)

As you can see from our live report for June (see the file “Ranking keywords.png”) the effects of our combined strategy are coming in a few weeks.

The present situation:

  • Miami Gardens, USA: The phrase “mannequin for ecommerce” is now in number 3 place on google and “ghost mannequin service” is in number 1 position!
  • Singapore: “mannequin for ecommerce” and “mannequin photo editing service” are listed live in the top 1 and 2 spots of Google.
  • Italy: Our client’s service pages also rank in the number 1 position in this European market.

Conclusion

Visit bdsbulbulahmed.com to connect with your suitable customers for your global business.

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