Not only the content, but the biggest challenge to survive in the search engine is now the collection of quality backlinks. SEO experts assert that major search engines, such as Google, view backlinks as a crucial factor in determining a website’s ranking.
Guest postings are still the most reliable
Digital marketing analysts say that publishing guest posts on relevant websites is still one of the safest and most effective strategies for collecting backlinks. It not only provides authority links but also makes it easier to reach brand awareness and potential customers.
Research materials and resources
Not only ordinary blogs, but also informative content, research-based reports, or infographics are easily used as references by other websites. This is called link building. Conversely, identifying broken links and proposing your own content as a substitute is a proven strategy for acquiring backlinks.
The importance of local directories and profile links
In Bangladesh, links from Google My Business, local business directories, and social profiles are increasing the online presence of traders. Although most of them are nofollow, they still play an effective role in generating traffic and credibility.
Beware of spammy backlinks
“Buying a paid link or creating a link on a spammy site may have some short-term results but could result in a long-term penalty from Google,” the experts said. “Even if you get a Google penalty, there is a risk of losing the website’s ranking completely.”
Conclusion
Experienced SEO consultants believe that quality is more important than numbers. Backlinks from a few authority websites are much more effective than thousands of low-quality links. “Always use ethical and proven strategies to build backlinks if you want sustainable results.”
